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Silvawhite™ – a Superior Quality for the Luxury Market

12.01.2013 - Virgin Fibre Cartonboard

The first highlight in this new issue is Silvawhite™, our outstanding GC1 quality for the luxury market. Produced by Mayr-Melnhof Eerbeek in the Netherlands this grade convinces with its whiteness, opacity, gloss and excellent sensory values, making it particularly well-suited for high-quality packaging solutions.

The bluish white of SilvawhiteTM perfectly matches the requirements of customers in the luxury market. The optimally calibrated colour space (L*=94.5 a*=0.5 b*=-4.5) of the coated cartonboard surface enables a stable matching of all colour shades and scores with its perfect visual appearance.

The double coating on the front layer of SilvawhiteTM provides prime surface characteristics and an uncompromising quality, living up to the most sophisticated designs. Thanks to its excellent opacity, a high degree of whiteness (91 Elrepho) and brilliant gloss (>50), Silvawhite™ offers great printing quality with high-contrast results and fulfils highest sensory demands. In many fields of application, the neutrality of odour and taste are central requirements for the cartonboard. With a Robinson value below 1.0, SilvawhiteTM is ideal for the food sector, especially for chocolate and confectionary. Its perfect functionality for finishing and processing techniques such as (hot foil) embossing, pearl-lustre pigmenting or UV-coating brings the excellence and quality of the packaged product to the fore. Therefore, SilvawhiteTM is the perfect choice for high-quality, creative packaging solutions and particularly well suited for cosmetics & fragrances, personal care & hair coloration, as well as graphical applications and tobacco.

SilvawhiteTM convinces not only with its visual appearance and stable quality, but also with its high degree of supply security with short lead times. This virgin fibre quality is produced by Mayr-Melnhof Eerbeek. Located in the centre of the Dutch paper industry, the mills strategically advantageous position in Western Europe guarantees shortest transportation routes and a flexible delivery service, which also results in enhanced sustainability goals. State-of-the-art technology and processes combined with in-depth expertise make Eerbeek an ideal and reliable partner. 

We look forward to your inquiries!
E-Mail: FBB@mm-karton.com
 

Interested? Datasheet and Samples of
Silvawhite™ can be found here:

PRODUCT CATALOGUE