Natural look thanks to Accurate™ Top Natural (FBB)
31.12.2015 - Virgin Fibre Cartonboard, Innovations / Investments
Accurate™ Top Natural (ACN) is MM Karton‘s convincing answer to the strong demand for a natural, rustic look. This visual appearance has been achieved in the past by printing on the cartonboard reverse side. Accurate™ Top Natural can score by printing on the front side and its advantages. Reverse side printing is history and Accurate™ Top Natural the future, guaranteeing a perfect symbiosis of sustainable presentation and good converting performance.
Challenge of reverse side printing solved
In order to provide a perfect packaging solution when printing on the top side and to solve the challenges of reverse side printing (set-off of printing ink, irregular result of print design), a new special quality based on the FBB standard quality Accurate™ from our Dutch mill in Eerbeek has been developed for this purpose after many customer requests. Due to a special preparation on the top side Accurate™ Top Natural achieves a natural, matt look which is also pleasantly tactile. Horst Bittermann, Head of MMK Marketing: “The choice of material and its surface play a decisive role in any successful packaging. With its matt surface and with its special roughness, Accurate™ Top Natural acts as an optical and sensory USP and constitutes a genuine sales argument.“
Tailor-made for natural and vegan food packaging
Accurate™ Top Natural knows how to convince converters and brand manufacturers:
The new cartonboard quality is suitable for direct food contact on top and reverse side. This makes
Accurate™ Top Natural the perfect quality for applications in the food sector. ACN is also available with a freeze treatment and is therefore additionally considered to be an ideal, natural packaging solution for e.g. chilled and frozen food or yoghurt multi-packs.
ACN impresses with high runnability, whereby more sheets per hour can be printed: The coating enables fast ink absorption with good colour stability and therefore savings in terms of printing ink. Due to the special surface preparation there is no set-off of the printing ink and the print image will be reproduced perfectly.
We are looking forward to your enquiries!
Interested? Datasheet and Samples of
Accurate™ Top Natural can be found here: